How Online Presence Can Increase Your Revenue
An online presence is the sum of all the identities
you’ve created and the interactions those identities have established, and
participated in, Online. Online presence has a very broad reach, and when built
successfully it can spread brand awareness and gain you fans, followers, leads,
customers and anything else you could ever want for your business.
- Online presence can help us take a step forward
towards our business goals.
- Website is a centralized place where people can go to
learn more about what you have to offer, contact you, and interact and engage
with your content, which may be helpful to customers and may in turn attract
them.
- Once you create a website, it’s vital that it can
actually be found by search engines because around 90 percent of people
use search engines to research a product, service or business before
making a decision.
- People tend to trust search engines, so websites that
appear high in results pages are more likely to receive traffic.
- Things like a clear message, easy-to-use navigation, a
content page, an about page, contact information, location, opening hours and
some type of valuable content are required
- Always keep improving or updating upon content and what
you have to offer. Continuously keep looking upon the ways to improve and optimize
the site and the content.
- Creating consistent and valuable content will help your
business gain credibility and authority in industry which is important for
online growth and visibility. It builds trust with the followers and also a
great way to reach people.
- Any type of social media like Twitter, Facebook,
blog and so on can be a great marketing tool where you can gain those initial
followers to your websites.
- Guest posting is a great way to get your name out there, build
relationships with other bloggers and show people the value you have to
offer. It can also result in increased traffic to your website, a strong back
link and a lot of social love, but only if we keep track of it.List your business on local search engine like Zonalinfo ,Justdial & sulekha etc.
- The way you interact and connect with people
online can help expand your branch awareness.
- Pay-per-click advertising is a great way to drive
traffic to your site and increase awareness of your brand.
Therefore,
boosting your online presence can be time consuming, but I’s effort well spent
for the long and short-term vision of your Company.
Write by: Anusha
Rajeev (Shimoga Karnataka )
How Online Presence Can Increase Your Revenue
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